So there we have it, the A to Z of becoming a freelancer. When Marc asked me to produce this course, I accepted without hesitation, but I hadn’t realized what a trip down memory lane it would be for me. Re-living the steps I went through to create my now (touch wood) solid business has been a great chance to look and see what I would do differently if I was to do it all again and what I have learned from the process.
In terms of what I would do differently, I’m delighted to say that I’d do it all the same if I were to start again tomorrow.
Regarding what I’ve learned from the process, now that’s a different story. Amongst other things, I’ve learned that a business is like a dog; it’s for life, not just for Christmas!
When you work on a self-employed basis, no matter what you do, you need to be constantly on the lookout for new business opportunities; different ways to solve your clients’ problems and new sectors where you can add value and generate income making opportunities. Those activities never end, and for me, that’s one of the most exciting aspects of freelancing: constantly looking out for new ideas and new actions. No two days are ever the same for me and neither are any two clients. That’s what makes my job so much fun and so rewarding.
The best advice I can give you when it comes to building your business for the long term is, once you hit on something that works, even at a low level, stick with it. Keep plugging away at finding clients, keep trying new techniques to win jobs and keep delivering. If you get those things right, everything else will follow. Also, get yourself a mentor or a coach. It’s tough working alone if you don’t have someone to bounce your ideas off or share your troubles with. It’s not always a good idea to use your partner, friend, wife or husband as a sounding board and having someone on the outside that can be impartial and honest is a real boon. I know many of you will be working with Marc on this, but if you want an alternative ear, I’m a great listener and my clients tell me I’m a great coach too.
What else can I give you? I know I can give you great copy and I can help you get your message out. So, I’d like the chance to work with you to take your copy to a new level and to make sure you get the best from your efforts on the social media. In terms of a deal, I’m happy to invest half an hour or so with you at no cost whatsoever. All you need to do is get in touch: firstname.lastname@example.org